At the highest levels of athleticism, the difference between winning and losing often comes down to 1/10th of a second. TCBOOST elite physical trainers have engineering in their blood, so it only makes sense that their training methodology views the body as a machine. The Engineered Results campaign we constructed embodies this idea. This re-brand combines the prestige of their A-list clients with visual representations of their methodology to increase their visibility.
Agency: Wilburn Thomas
Account Director: Lawrence Neisler
Creative Team: Kristen Althoff, Guss Tsatsakis, Andrew Walensa
Copywriter: Dina Pilnits
Photographer: Ross Feighery
2010 W³ Awards, Silver: Website
2011 Chicago Business Marketing Association, Gold: Website