Arkon is an adaptable Anesthesia Delivery System that was designed to provide for the clinical and office needs of the user within a single unit. The office component of the unit incorporates features like a large work surface and improved storage conveniences. The clinical side provides all the technology necessary to administer anesthesia, and features an extendable section that moves the anesthesia delivery closer to the patient. Our work with Arkon included the development of the logomark, the creation of a brand identity manual, and the design of a five panel fold out brochure that highlights the versatility of the machine.
Agency: Wilburn Thomas, Shampudu
Account Director: Lawrence Neisler, Mariah Naella
Creative Team: Kristen Althoff, Guss Tsatsakis, Andrew Walensa
Copywriter: Laurence Minsky